Local SEO Tips

What is local SEO and why local SEO is important for area-based businesses?

local SEO tips and strategies

Local businesses, restaurants, and service providers rely on prospecting customers who can find their business on Google local search engine optimization is a branch of SEO that focuses on optimizing a website in order to be discovered in local search results.

Local search optimization will benefit local businesses that serve in a limited area of operations. The focus is more on the products and services sold, the proximity of the service area to the person searching for similar products or services at that point in time. Finally, the third factor is the brand prominence of the business. Later, in this article, we can explain each of these.

Optimizing for local search is important, especially for brick-and-mortar businesses serving specific towns, cities, regions, and even states. A new survey shows that “near me” searches have shot up by a whopping 500%. Over 80% of local searches by a mobile device resulted in an online sale. When done right, local SEO allows people to seek information about your business quickly and simply, putting them one step closer to a transaction.

What does this mean to search marketers? While it displays the local map pack within the standard Google organic search listings, separate algorithms power the main Google search results for local rankings and the local map pack results. As an area business, you’ve got the chance they appear within both the most organic search results and therefore the local map pack at an equivalent time.

Location-based factors like having a business listing in Google My Business, local citations from data aggregators, and review signals – that ought to be published by your local customers – are also taken into consideration in your local-oriented SEO rankings and as a result, also take them into consideration in your local SEO efforts.

Local SEO for a local SEO for an attorney in San Diego
Local SEO Case Study

Localized content and native link popularity are factors, even as it’s in Google’s traditional search algorithm, so it is vital to create local landing pages for every of your locations- especially if you’re a multiple location business-, where you should include not only your business name but also its details like the address and phone and optimize their titles tags, meta descriptions, and follow SEO best practice. We should take this into consideration as well in your content marketing and link-building strategy.

Location-based factors like having a business listing in Google My Business, local citations from data aggregators, and review signals – that ought to be published by your local customers – are also taken into consideration in your local-oriented SEO rankings and as a result, also take them into consideration in your local SEO efforts.

It’s also important to note that there are SEO tools focused on a local search that can help you develop local-oriented SEO audits, from developing keyword research focused on your local audience, building citations, managing Google My Business listings, business profile, and Google posts, and even monitor your inclusion in local packs.

Website content may be a significant factor, even as it’s in Google’s traditional search algorithm, but location-based factors like Google My Business, citations, and review signals also are included.

When done right, local SEO allows people to seek information about your business quickly and simply, putting them one step closer to a transaction.

Local search engine optimization (local SEO) has become one of the most important factors for your local business. Content, on-page optimizations, and link building all with a focused, localized intent are a part of these efforts.

Local SEO ranking for a locksmith in California

Table of Contents

22 Local Search Engine Optimization (SEO) strategies that can exponentially increase your local sales and revenue

If you're wondering about how to do local SEO, here's good news. We crafted a list of sure-fire 22 local ranking strategies (we call secret local SEO ranking recipe) in a two pronged approach to rank a local business on Google My Business (GMB) along with the organic listing of the business website. With this approach, we covered all the Google recommended local ranking parameters (search relevance, search proximity and brand prominence), we have found the results faster and long-lasting. We base this on our years of trial-and-error methods and experiments based on the Google's algorithm.

Here's a list of 22 strategies that can rank you local business on top of Google

local SEO tips and strategies

How much does local SEO cost if you get above activities done through Fiverr?

This is just 1 of 22 local SEO activities, costs you $450 in Fiverr. Our premium plan includes this plus 21 other activities

We did research on Fiverr to compare the cost of the activities that you might pay individually to 20 different freelancers. We considered Fiverr as the most cost-effective platform and shortlisted the listing based on the relevant work content satisfying our strategies, customer reviews and value for money. Now, you compare the same activities we perform to rank your GMB and your local business website. 

The image you see at the left side is the cost of getting the on-page technical SEO done from a verified Fiverr freelancer. On-page SEO is only 1 of 22 local SEO activities we perform, it costs you $450 in Fiverr. Our premium plan includes this activity of on-page technical SEO plus 20 other activities to rank your local business, and it costs you $450. Our prices are 70% less than your total Fiverr costsWe have listed all the activities below, along with the comparable costs in Fiverr. You can research yourselves..

Not just the price, but working with us would mean you will not have the headache to coordinate with 20 freelancers. Gather and stitch the reports together for your client. We provide you a comprehensive report covering all the activities.

ACTIVITY NUMBER

LOCAL SEO ACTIVITY DETAILSGOOGLE ALGORITHMYOUR COST IN FIVERR (USD)
1Google My Business Maps OptimizationRelevance and Proximity$225
2Apple Map ListingProximity $30
3Bing Maps ListingProximity$20
4Citation Listing on Top DirectoriesRelevance and Proximity$125
5Hyper Local Citations ListingRelevance and ProximityIncluded in above
6Niche (City based) Citation ListingRelevance and Proximity$80
7Unstructured CitationsBrand Prominence and Relevance$30
8Google Maps StackingProximity$90
9Data Aggregator ListingRelevance$60
10Domain Authority StackingRelevance$35
11Geo Tagged HD Videos submissionRelevance$50
12Geo Tagged HD Images submissionRelevance$25
13High quality Info Graphics creation and submissionRelevance$100
14High quality PDF and Magazines creation and submissionRelevance$50
15High quality PowerPoint Slide creation and submissionRelevance$40
16Audio/Podcasts creation and submissionRelevance$75
17Social Media “Fortress” SEOBrand Prominence$65
18On-Page Optimization (scope as described below)*Relevance$450
19Advanced RSS SEORelevance$15
20Guest BloggingRelevance$125
21Submit to Coupon AggregatorsBrand Prominence$100
22Clone Competitor’s Back-linksBrand Prominence and Relevance$290

With years of trial and error, we perfected a fail-proof strategy and crafted the Local SEO activities. We use this strategy and add our "secret sauce" to rank any local businesses on Google.

Nothing ranks better than good content. The rule of the thumb is to build a site for a user, not a spider. Rest will fall in place. We follow the same principle for ranking our client’s business and we continue to rank for very competitive keywords with relevant and high-quality content marketing (we follow several channels). One example: “Tax advisor” targeting a popular city in Canada.

We perform 22 content marketing strategies for our local SEO clients and almost the same strategy for our eCom SEO clients (except GMB, Apple, and Bing Maps).

We perform a hybrid LOCAL SEO strategy targeting your GMB profile and also your business Website and you can see movements in ranking and traffic as early as 6-8 weeks from the completion of our first full month campaign.

We follow a tiered approach with a focus on local link building. We spread our activities over 30 days to make it look natural. All activities are manual. Here’s what you can expect in terms of backlinks:

Deluxe plan – Tier#1 – 140 High DA backlinks, Tier#2 – 5,000

Premium plan – Tier#1 – 230 High DA backlinks, Tier#2 – 10,000

Ultimate plan – Tier#1 – 540 High DA backlinks, Tier#2 – 20,000

SEO is all about getting the sweet spot with some trial and error. Link quality matters rather than link volume.

#digitalmarketing #marketing #strategy #contentmarketing 

#socialmedia #content #advertising #socialmediamarketing

#seo #branding #seotips #seoservices #seoexpert #seomarketing

 #localseo #localseoservices #localseotips

Local SEO ranking for an Accountant in Anaheim CA, USA

Here are some of our Local SEO results

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Details of 50 sub-activities we perform to rank a local business on Google local search

Keywords Plan

URL

5 URLs (1 Domain)

Keywords

25 Keywords

Location

1 Location

Page 1 Guarantee

10 Keywords

SEO Pre Audit & Analysis

local SEO tips and strategies
 Detail Site Analysis
 Competition Analysis
 Keyword Research & Analysis
 Initial Rank Report
 Broken Link Check
 Google Penalty Check
 Mobile Usability Issue Checking

On Page Optimization

Google Analytics

Install Google Analytics Snippets
Read more

Webmasters

Setup Google Webmaster Tools & Ensure that Google can crawl your site properly.
Read more

Google Voice Search

Allows users to use Google Search by speaking on a mobile phone or computer.
Read More

Open Graph

Enables any web page to become a rich object in a social graph
Open Graph Check

Advanced Schema

Schema.org vocabulary can be used with Microdata and JSON-LD.
Read more

Knowledge Graph

Help Google improve its search relevancy
Read more

AMP Optimization

Makes it easy for publishers to create mobile-friendly content & have it load.
Validate AMP Page

PageSpeed Insights

The PageSpeed tools analyze your site performance.
Test Your Page Speed

Mobile Optimization

A mobile optimized site is a far more advanced website.
Mobile Friendly Test

Structured Data

Helps Google Search to understand the content of a page.
Structured Data Testing tool

.htaccess Optimization

htaccess is short for Hypertext Access, & configuration file used by servers.
Read more

Robots.Txt Optimization

Does NAP on website match Google Places?
Read more

affordable local seo services

URL Optimization

Search Engine Friendly URLs
Read More

Canonical Optimization

Canonicalization is essential to proper SEO.
Read more

XML Sitemap Configuration

Allows webmasters to include additional information about URL.
XML Sitemap Checker

Broken Link Optimization

A hyperlink which is linked to an empty or non-existent external webpages.
Broken Link Checker

W3C Markup Validation

Allows Internet users to check HTML and XHTML documents.
Check Here

Silo SEO Site Building

Silos helps to index your content.
Read more

hCard Integration

Simple, open format for representing people, companies, organizations, and places.
Read more

local SEO tips and strategies

Enable Browser Caching

Browser caching stores webpage resource files on a local computer when a user visits a webpage.
Read More

Image Optimization

Faster Images and Accelerate Time to Market.
Read more

Manual Citation Building

Local Citation Building - Manual Submission

We are Building citations for businesses located in: US, Canada, UK, Australia, New Zealand, Ireland, Germany, France, Netherlands, Singapore, South Africa & more.

Local Search Optimization

  • Google My Business Setup, Verification & Optimization – Read More
  • Bing Places Optimization
  • Apple Maps Optimization
  • Yelp Listing Creation
  • Yellow Pages Creation
  • Foursquare Listing Creation

Data Aggregators Submissions

Data Aggregators aggregate and validate data from a number of sources like government, telcos, utilities, web research, etc and then distribute this business listing data to hundreds of other sites.

Data Aggregators Submissions

Data Aggregators aggregate and validate data from a number of sources like government, telcos, utilities, web research, etc and then distribute this business listing data to hundreds of other sites.

Infogroup powers the likes of Google Maps, Mapquest, Bing Local, Yahoo Local, TomTom, AOL Local, and so on

Factual has an inside feed directly to Apple, Bing, TripAdvisor, and others.
Acxiom power major sites like Yelp, Yellowpages, Superpages, Local.com, Apple, and more.

Top 50 Citation

Listings for Every Local Business

 Merchant Circle
 White Pages
 Super Pages
 Manta
 City Search/City Grid
 Local.com
 FourSquare
 AngiesList
 n49
 2FindLocal
 opentable.com
 powerprofiles.com
 SaleSpider
 Allpages.com
 Angieslist
 B2BYellowPages
 bbb.org
 BizVotes
 BOTW
 Brownbook
 ChamberofCommerce
 Citysearch
 CitySquares
 ShowMeLocal
 spoke.com
 switchboard.com
 cmac.ws
 corporationwiki.com
 cortera.com
 Cylex-USA
 D&B
 dexknows.com
 directorycentral.com
 eLocal
 ExpressUpdate
 EZLocal
 Thumbtack
 TomTom
 Tupalo
 ForLocations
 GetFave
 Here.com
 HotFrog
 iBegin
 InsiderPages
 Kudzu
 local.botw.org
 LocalEze
 LocalStack
 Tuugo
 whitepages.com
 Yasabe
 lookooh.com
 magicyellow.com
 MakeItLocal
 MapQuest
 mojopages.com
 MyHuckleberry
 MyLocally
 Nokia Here
 Opendi
 Tuugo
 Yellowbook
 yellowbot.com
 yellowpagecity.com

Hyper Local Citation

Sources For Your Niche and City

Search Citation Sources Manually

Searches to find city specific citation sources:

  • (city) business listings
  • (city) business directory
  • (city) directory

Searches to find industry/niche specific citation sources:

  • (keyword) business listings
  • (keyword) business directory
  • (keyword) directory

Find with help of Citation Building Tools

Social Media Optimization

Social Media Optimization

  • LinkedIn Business Page Creation
  • Connect with Other Social Accounts
  • Facebook Business Profile & Business Page
  • Facebook Fan Page, Timeline Design
  • Connect with Twitter
  • Twitter Business Profile
  • Links submission on Twitter
  • Connect with Twitterfeed
  • Connect with Google Plus
  • Facebook Business Profile & Business Page
  • Facebook Fan Page, Timeline Design
  • Connect with Twitter

HD Video Creation & Submission

Introduced Introductory video creation for the local business including owner interview posted on GMB – 1 video

Total Number of other Videos Created and Posted = 10
Number of Videos Submission 20
Channels= YouTube Channel, DailyMotion Channel, Vimeo Channel OR Twitch Channel
Share Videos to Facebook, Google Plus, Twitter, Blogger and 20 + Sites

Content Marketing

local SEO tips and strategies

We Manually Create Any 10 Do Follow Web 2.0

Number of Infographic Creation= 5
Number of Infographic Submission= 20

Website Link Value : High

Number of Links= 2
Website Link Value : High

  • Connect with Twitter
  • Connect with Facebook
  • Connect with Google Plus
  • And Massive Syndication
  • Connect with Twitter
  • Connect with Facebook
  • And Content Sharing

Number of Power Point Slide Creation= 1
Number of Power Point Slide Submission= 10
Website Link Value : High

Number of PDF and Document Creation= 1
Number of PDF and Document Submission= 10
Website Link Value : High

Number of Audio files Creation = 3
Number of Audio files Submission= 10
Website Link Value : High

Number of e-Book Creation = 1
Number of e-Book Submission= 10
Website Link Value : High

Number of Photos Creation= 5
Number of Photos Submission= 10
Website Link Value : High

Number of Cinemagraphs Creation= 3
Number of Cinemagraphs Submission= 10
Website Link Value : High

Number of Typography Creation= 3
Number of Typography Submission= 10
Website Link Value : High

Number of Creation= 1
Number of Submission= 10
Website Link Value : High

Manual Blogger Outreach & Guest Posting

Number of Guestographics Creation= 5
Number of Guestographics Submission= 50
Website Link Value : High

  • Finding Guest PostingOpportunities
  • Analysis Quality Blogs
  • Engaging with bloggers & The Pitching
  • Link Acquisition and Send You The Report
  • Become Contributor For On going Deep Link building
100 Guest Posting On Quality Blogs With Domain Authority 20 – 90

we converted your website Into apps with the help of FREE App Creator Like

https://www.appsgeyser.com/

  • http://www.bluestacks.com/
  • http://www.amiduos.com/
  • https://developer.android.com/studio/index.html
  • https://www.andyroid.net/
  • https://droid4x.en.uptodown.com/windows
  • https://www.genymotion.com/#!/

We are using bluestacks Emulators to Test Your Apps

We take snapshots of your Apps with the help of

https://appetize.io/
Or:
https://www.manymo.com/

We Submit Your Apps to Google Play Store

https://play.google.com/apps/publish/signup/

Important: You have to register for Google Play store.

Once Your Apps approved to Google Play Store, then we submit the same apps to

  • Amazon App Store
  • GetJar
  • AppBrain
  • Aptoide
  • Opera Mobile Store
  • Mobogenie
  • SlideME
  • F-Droid
  • ApkMirror

We submit Your apps to Shareware Directory Like:

  • www.download.com
  • www.filehippo.com
  • www.brothersoft.com
  • www.softpedia.com
  • www.snapfiles.com
  • www.freedownloadscenter.com
  • www.soft32.com
  • www.majorgeeks.com

In This way, we are able to get 100’s of High Quality Inbound Links.

Monthly Reporting

Keyword Ranking ReportRightRightRightRight
Monthly Action PlanRightRightRightRight
24/7 Live Project TrackingRightRightRightRight

Support

Email SupportRightRightRightRight
Skype Chat SupportRightRightRightRight
Skype Call SupportRightRightRightRight
Telephone Call SupportRightRightRightRight

How our Local SEO marketing company can provide you the most affordable local SEO services and help you get more sales?

Below You’ll Find Three Exclusive Packages. Just Choose One, And You’ll Receive Instructions On How To Proceed Upon Payment.

3 MONTHS ONE TIME

Deluxe Plan

1 Location - Low Competition Local Keywords
$875
$ 520
  • 1 URL 1 Domain
  • Keywords Allowed -10
  • Competition - Medium
  • Tier 1 Links ( High value ) - 180
  • Tier 2 Links ( Moderate ) - 800
  • Turn around time 30 Days
  • Google My Business Optimization
  • Apple Map Listing
  • Bing Map Listing
  • Top Citation Listing
  • Hyper Location Citations
  • Unstructured Citations
  • Google Maps Stacking
  • Data Aggregator Listing
  • Domain Authority Stacking
  • HD Geo Tagged Videos
  • HD Geo Tagged Images
  • Info Graphics
  • PDF and Magazines
  • Audio/Prodcasts
  • Social Fortress SEO
  • On-Page Optimization
  • Advanced RSS
  • Guest Blogging
  • Clone Competitor’s Backlinks
  • GEO Optimized GMB Posts with image
  • Service/Staff Spotlight Posts
  • GMB Posts On Trending Questions
  • Highly Engaging 30 Seconds Intro Video
  • Video Of Daily Operations, With Customers
  • GMB Review Management

Premium Plan

1 Location - Medium Competition Local Keywords
$1555
$ 825
  • 3 URLs 1 Domain
  • Keywords Allowed -15
  • Competition - High
  • Tier 1 Links ( High value ) - 380
  • Tier 2 Links ( Moderate ) - 1200
  • Turn around time 30 Days
  • Google My Business Optimization
  • Apple Map Listing
  • Bing Map Listing
  • Top Citation Listing
  • Hyper Location Citations
  • Unstructured Citations
  • Google Maps Stacking
  • Data Aggregator Listing
  • Domain Authority Stacking
  • HD Geo Tagged Videos
  • HD Geo Tagged Images
  • Info Graphics
  • PDF and Magazines
  • Audio/Prodcasts
  • Social Fortress SEO
  • On-Page Optimization
  • Advanced RSS
  • Guest Blogging
  • Clone Competitor’s Backlinks
  • GEO Optimized GMB Posts with image
  • Service/Staff Spotlight Posts
  • GMB Posts on Trending Questions
  • Highly Engaging 30 Seconds Intro Video
  • Video Of Daily Operations, With Customers
  • GMB Review Management
Popular

Ultimate Plan

1 Location - High Competition Local Keywords
$2500
$ 1340
  • 5 URLs 1 Domain
  • Keywords Allowed -25
  • Competition - Very High
  • Tier 1 Links ( High value ) - 480
  • Tier 2 Links ( Moderate ) - 1600
  • Turn around time 30 Days
  • Google My Business Optimization
  • Apple Map Listing
  • Bing Map Listing
  • Top Citation Listing
  • Hyper Location Citations
  • Unstructured Citations
  • Google Maps Stacking
  • Data Aggregator Listing
  • Domain Authority Stacking
  • HD Geo Tagged Videos
  • HD Geo Tagged Images
  • Info Graphics
  • PDF and Magazines
  • Audio/Prodcasts
  • Social Fortress SEO
  • On-Page Optimization
  • Advanced RSS
  • Guest Blogging
  • Clone Competitor’s Backlinks
  • GEO Optimized GMB Posts with image
  • Service/Staff Spotlight Posts
  • GMB Posts On Trending Questions
  • Highly Engaging 30 Seconds Intro Video
  • Video Of Daily Operations, With Customers
  • GMB Review Management

Deluxe Plan - Single Month

1 Location - Low Competition Local Keywords
Your subscription will not be renewed after 30 days
$875
$ 725
  • Keywords Allowed -10
  • Competition - Medium
  • Tier 1 Links ( High value ) - 140
  • Tier 2 Links ( Moderate ) - 5000
  • Turn around time 30 Days
  • No.of Keywords Guaranteed to be page#1 - 3
  • Google My Business Map Optimization
  • Apple Map Listing
  • Bing Map Listing
  • Top Citation Listing
  • Hyper Location Citations
  • Unstructured Citations
  • Google Maps Stacking
  • Data Aggregator Listing
  • Domain Authority Stacking
  • HD Geo Tagged Videos
  • HD Geo Tagged Images
  • Info Graphics
  • PDF and Magazines
  • Audio/Prodcasts
  • Social Fortress SEO
  • On-Page Optimization
  • Advanced RSS
  • Guest Blogging
  • Clone Competitor’s Backlinks

Premium Plan - Single Month

1 Location - Medium Competition Local Keywords
Your subscription will not be renewed after 30 days
$1555
$ 1050
  • Keywords Allowed -15
  • Competition - High
  • Tier 1 Links ( High value ) - 230
  • Tier 2 Links ( Moderate ) - 10000
  • Turn around time 30 Days
  • No.of Keywords Guaranteed to be page#1 - 5
  • Google My Business Map Optimization
  • Apple Map Listing
  • Bing Map Listing
  • Top Citation Listing
  • Hyper Location Citations
  • Unstructured Citations
  • Google Maps Stacking
  • Data Aggregator Listing
  • Domain Authority Stacking
  • HD Geo Tagged Videos
  • HD Geo Tagged Images
  • Info Graphics
  • PDF and Magazines
  • Audio/Prodcasts
  • Social Fortress SEO
  • On-Page Optimization
  • Advanced RSS
  • Guest Blogging
  • Clone Competitor’s Backlinks
Popular

Ultimate Plan - Single Month

1 Location - High Competition Local Keywords
Your subscription will not be renewed after 30 days
$2500
$ 1750
  • Keywords Allowed -25
  • Competition - Very High
  • Tier 1 Links ( High value ) - 340
  • Tier 2 Links ( Moderate ) - 15000
  • Turn around time 30 Days
  • No.of Keywords Guaranteed to be page#1 - 10
  • Google My Business Map Optimization
  • Apple Map Listing
  • Bing Map Listing
  • Top Citation Listing
  • Hyper Location Citations
  • Unstructured Citations
  • Google Maps Stacking
  • Data Aggregator Listing
  • Domain Authority Stacking
  • HD Geo Tagged Videos
  • HD Geo Tagged Images
  • Info Graphics
  • PDF and Magazines
  • Audio/Prodcasts
  • Social Fortress SEO
  • On-Page Optimization
  • Advanced RSS
  • Guest Blogging
  • Clone Competitor’s Backlinks

Recent Customer Reviews

5/5
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